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Patient loyalty is essential to having a booming practice. Without your patients, your practice would be virtually non-existent. Patients continue to return to their healthcare professionals not only because they feel they are getting the best service, but they feel comfortable as well. So, do you know how to keep your patients loyal? Here are some tips to ensure they continue to come back:
Make scheduling appointments easy
This is one of the most important factors to retain a patient. Whether you have your patients book via phone or online, make sure it is easy enough for them to get an appointment.
Your website should be easy to find
Your website should not only be accessible, but professional as well. In the digital age, a bad website could take a major toll on your business.
Good parking determines where people go. If you can, make sure you have a location with plenty of parking. If you share a lot with another business, you may want to look into getting some signs that say, “patient parking only”. This small detail will show patients they are valued.
Just like you, patients have busy schedules. Try staying open late, or opening early a day or two during the week. This will not only show that you run an accommodating practice, but will also set you apart from your competition.
Try sitting in your waiting room
Waiting rooms can be really boring if they are not set up correctly. Try sitting in yours for 20-30mins. If you find that there are not enough things to keep you entertained (magazines, tv, wifi) think of ways you can improve it.
Respect your patients
This may seem like a no brainer, but is nonetheless important. Respect is a two-way street, and by showing your patients respect, you will earn it in return. Make sure to call your patients by their name and ask them about themselves. To go even a step further, try and remember one fact about them. This will not only impress your patient, but also give you a conversation starter which will help pass the time.
These, along with many other factors, can pretty much guarantee patient retention. Contact our professional development and training department to find out how AudStandard can increase your audiology practice’s patient retention.