What is Link Building and How Does It Help Your Practice?

What is Link Building and How Does It Help Your Practice?

Tucker Worster SEO

Link building is all about convincing other websites to provide links on their pages that link to your hearing practice website. This is one of the main of tactics for increasing your search presence. It works because these links from other websites tell Google that your website is a quality resource. Websites with more high-quality links are usually ranked higher. However, there is a fair and unfair …

Don't Press Snooze on NAP Consistency

Don’t Press Snooze on NAP Consistency

Tucker Worster SEO

There are so many acronyms for digital marketing that things can become confusing. Few acronyms, however, create more confusion than NAP. NAP is the acronym which represents’ name, address, phone’ NAP Consistency means that the name, address and telephone number of your company are uniformly displayed on the internet. If you take the NAP one step further, the address of your website …

Picking the Right SEO Keywords for Your Practice

Picking the Right SEO Keywords for Your Practice

Tucker Worster SEO

People who work in SEO often talk about keywords and how important they are. They are certainly an important part of any SEO strategy. What are keywords exactly, and how can they help your hearing clinic reach more customers? What are Keywords? Put simply, keywords are the words that your customers would type into a search engine to find your …

How to Rank Higher in the Local Search Results

How to Rank Higher in the Local Search Results

Tucker Worster Marketing, Online Reviews, SEO

For a local hearing practice such as yours, we cannot overstate the importance of a strong local search engine optimization presence. A recent study found that 50% of consumers who search for a local business on their smartphone will visit the place on the same day. If your competitor’s business is above yours in the local search results, you could be …

Boost Your Rankings by Optimizing Your Website Images

Boost Your Rankings by Optimizing Your Website Images

Tucker Worster SEO

There are so many different aspects to SEO that you’ll never run out of things you can do to improve your website’s ranking that others aren’t doing. This is definitely the case with your website’s images. Here, we list six of the most important ways you can optimize your images to ensure your website stands a better chance in the …

Hearing Clinic Webpage SEO Basics

Hearing Clinic Webpage SEO Basics

Tucker Worster Hearing Clinic, Research, SEO, Tips & Tricks, Websites

On-page SEO refers to the actual content of the website and how it can be built to give your hearing practice the best chance of ranking higher on search engines. There are three things to consider with on-page SEO, and that is choosing good keywords, optimizing your title page/meta description, and structuring your content. Let’s see how your hearing practice …

Do's and Don'ts of SEO

Do’s and Don’ts of SEO

Tucker Worster SEO, Tips & Tricks

Why should you care about SEO? It helps your practice to rank higher in search engines, which makes it more likely that potential customers will come to your website early in their search when they are thinking about their hearing loss. In turn, this means they are more likely to contact you regarding your services. A solid SEO strategy also …

The Value of a Good Website

The Value of a Good Website

Tucker Worster SEO, Tips & Tricks, Web Design

Like it or not, first impressions are important – and that also goes for your website! Studies show that website visitors take fractions of a second to decide whether your website is worth sticking around for, even before they read any of the text. You might even call your website the gatekeeper to the reputation of your organization. Looks aren’t …