How to Rank Higher in the Local Search Results

How to Rank Higher in the Local Search Results

Tucker Worster Marketing, Online Reviews, SEO

For a local hearing practice such as yours, we cannot overstate the importance of a strong local search engine optimization presence. A recent study found that 50% of consumers who search for a local business on their smartphone will visit the place on the same day. If your competitor’s business is above yours in the local search results, you could be …

Retargeting: What is it and how can it help your clinic?

Retargeting: What is it and how can it help your clinic?

Tucker Worster Marketing, Pay Per Click

Those who work in marketing all say that a potential customer needs to be exposed to an ad a number of times before eventually buying what it is selling. The exact number is not agreed upon, but the minimum amount is three times. Whatever the number, it is usually far more than business owners realize. It is therefore important for …

Why You Should Be Using Facebook For Your Hearing Aid Practice

Why You Should Be Using Facebook For Your Hearing Aid Practice

Tucker Worster Marketing

Even though Facebook started as a way for those in college to connect with their peers, it’s now an important way for businesses to find new customers. It’s not hard to see why: the social media company boasts a user base of 1.49 billion members worldwide, a figure bigger than the current population of China. Your new hearing aid customers are …

How Pay Per Click (PPC) Marketing Can Help Your Hearing Clinic

How Pay Per Click (PPC) Marketing Can Help Your Hearing Clinic

Tucker Worster Marketing, Pay Per Click, PPC

Search Engine Optimization (SEO) isn’t the only digital marketing strategy that your hearing clinic should consider. In fact, hearing clinics like yours have also found much success through Pay Per Click (PPC) Marketing. Like SEO, it is another way to market on search engines, using targeted ads. The difference is that with PPC you pay for the privilege of ranking …